Besides the actual text content in a website which attract most of the traffic from search engines, one should not forget to optimize other active content such as videos and images. They have the potential of driving significant amount of targeted traffic.
In a recent incident with a quite popular fashion site which gets most of its traffic from search engines, it is quite crucial to know that some businesses rely on traffic from image search engines.
This blog receives more than 20% of its traffic from various image search engines, primarily Google. That is because I tend to take some time optimizing the images I post. I am not going to go into further details on how to optimize your image for better search engine rankings as there is already a handful of useful information posted by others which you can find by doing a quick Google search, however I am going to show you how I batch rename my images without the hustle of doing them manually to better rank for search engines (a major tip in image SEO is to rename your images to the keywords you are targeting).
I use NameMangler, a free Mac application.
In my post about Top 13 Best Twitter Wallpapers, I imported all of the wallpapers that I was going to post into this application. First I renamed them to be numbered sequentially (to make every image have a different name) and then I added the prefix “Twitter Wallpapers”.
“Twitter Wallpapers” was the keyword I was targeting, and It has certainly worked as it is ranking pretty decently in search engines for that term.
This app also has the feature of renaming your files based on other options such as changing case, inserting/removing characters and setting extensions.
I am sure there are plenty of other apps similar to this also on other platforms such as Windows that does the job. The purpose is you want an app to let you batch rename files.
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